Brand Manager in Charlotte, NC

Brand Manager Job Description

Brand managers plan, develop and implement brand strategies and marketing programs for a particular business or product. They are responsible for providing branding direction, developing and executing brand marketing programs, and ensuring brand consistency across channels. This position requires strong communication, leadership, team-building and analytical skills.

Typical brand manager duties:

Reviewing market research to anticipate competitive and industry trends, and translating consumer attitudes into new branding directionsCoordinating sales, pricing, product supply and product development to meet strategic objectivesConsulting with design and development teams about market requirements and product features

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Salary for Brand Manager in Charlotte, NC
80439 - 115964
25th percentile
80439
The candidate is new to the role and building the needed skills, experience and autonomy.
50th percentile
96933
The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.
75th percentile
115964
The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.
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