We are looking for an experienced Director of Social Media and Digital Engagement to lead the strategic development and execution of comprehensive social media campaigns. This role is based in Washington, District of Columbia, and focuses on engaging youth and adult audiences while driving impactful digital interactions. The ideal candidate will possess a strong background in social media strategy, digital analytics, and team leadership.<br><br>Responsibilities:<br>• Design and implement robust social media strategies to expand and engage audiences across platforms focused on youth and adults.<br>• Oversee the creation and delivery of high-quality brand content, including video assets, to maintain consistency across social channels and campaign websites.<br>• Collaborate with analytics teams to evaluate performance metrics, optimize content strategies, and report on the effectiveness of social media initiatives.<br>• Coordinate cross-functional teams to ensure alignment and efficiency in digital engagement strategies across organizational platforms.<br>• Monitor industry trends and platform updates to identify opportunities for innovation in social media practices.<br>• Guide and mentor a team of social media professionals, fostering growth and collaboration within the team.<br>• Manage budgets and vendor relationships to support various initiatives across owned channels.