We are the industry leader in AI-driven Remote Facility Supervision solutions for the Trucking and Logistics sectors. Through our groundbreaking Maximum Telepresence Approach™, we provide state-of-the-art, data-driven security and operational insights that foster safer workplaces for millions annually. Our full suite of hardware and AI-driven solutions is revolutionizing security practices, surpassing traditional gatehouse methods. Supported by our professionally trained monitoring agents, we achieve an impressive 99.99% accuracy in critical security, safety, and operational support—operated 24/7/365—serving global giants alongside small and medium-sized enterprises.

We are looking for an experienced Marketing Manager to join our team and spearhead strategic marketing initiatives that will elevate our brand and amplify our impact in this rapidly growing industry.

Objectives of the Role:

• Develop a comprehensive understanding of our products, services, and industry differentiators to effectively communicate our value proposition.
• Analyze customer behavior, psychographics, and buying trends to translate marketing activities into measurable sales outcomes.
• Contribute to internal and external campaigns that drive lead generation and brand awareness.

Key Responsibilities:

• Campaign Development & Execution: Create and implement dynamic marketing campaigns, including drafting persuasive copy, designing promotional materials, and measuring campaign performance.
• Event Marketing: Organize and execute trade shows, conferences, and related events to showcase our solutions. Manage event logistics, marketing assets, and post-event follow-ups.
• Social Media Management: Oversee company social media channels (especially LinkedIn), developing and executing engaging content to boost online presence and drive lead generation.
• CRM Management: Leverage Zoho CRM (preferred) or other platforms such as Salesforce or Dynamics to optimize marketing data and track customer interactions.
• Strategy Alignment: Collaborate closely with sales and product teams to ensure marketing strategies align with business objectives and foster customer engagement.
• Reporting & Analytics: Monitor marketing campaign effectiveness and deliver actionable insights through data-driven analysis.

Qualifications:

• Experience: 4-5+ years of marketing management experience with a focus on digital marketing, social media, content marketing, and project coordination.
• Proficiency in CRM systems (Zoho preferred, but Salesforce or Dynamics experience also acceptable).
• Expertise in designing and executing full marketing campaigns.
• Event planning and execution experience (trade shows, conferences, etc.).
• Strong written and verbal communication skills, with meticulous attention to detail.
• Exceptional organizational and project management skills.
• Creative, proactive, and results-driven mindset.

Non-Negotiables:

• Digital Marketing Expertise: Minimum 4-5 years of experience in digital and content marketing, campaign management, reporting, and analysis.
• CRM Proficiency: Comfortable with platforms like Zoho, Salesforce, or Dynamics.
• Event & Trade Show Management: Proven ability to coordinate logistics and marketing for events.
• Willingness to work closely with our Director of Marketing as the team expands.
• Industry familiarity in trucking/transportation/logistics/security solutions or SaaS is a strong plus.