Demand Generation Manager in Winnipeg, MB

Demand Generation Manager Job Description

This role is responsible for developing and executing strategies to generate qualified leads and drive revenue growth. The demand generation manager role requires a deep understanding of the target audience, marketing automation, and data analytics to create effective campaigns and optimize performance.

Typical demand generation manager duties:

Develop and implement comprehensive demand generation strategies aligned with business objectives.

Define target audiences, buyer personas, and customer journeys.

Utilize marketing automation platforms to nurture leads and improve conversion rates.

Track and analyze campaign performance metrics to measure ROI.

Analyze marketing data to identify trends, insights, and opportunities for improvement.

Use data to inform campaign optimization and decision-making.

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Database

Facebook Insights

Social Media Channels

EO/IR systems

Digital

Websites

QA Management

Marketing Activities

Digital Media

Salary for Demand Generation Manager in Winnipeg, MB

79625 - 101185

25th percentile

79625

New to the role, with little or no experience; requires more than casual instruction or supervision to perform day-to-day duties

50th percentile

89670

Has the experience to consistently perform core responsibilities without direct supervision; very comfortable with processes and subject matter associated with the role

75th percentile

101185

Value to the organization goes far beyond the ability to perform normal job duties; has rare qualifications that enable consistent contribution in unique ways; ready for next career level when available

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Media Director

85505

94570

103880

Marketing Analytics Manager

85750

98490

106085

Marketing Analytics Specialist

61005

76685

87955

E-Commerce Marketing Manager

72520

89180

100205

Project Manager – Marketing and Creative

71785

91630

103880

Brand/Product Manager

67375

83300

103145

Media Buyer

55615

67375

82075

Event Manager

54145

66885

76930

Event Coordinator

44835

53900

61495

Media Planner

47775

58555

64435

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