Brand Manager in Toronto, ON

Brand Manager Job Description

Brand Managers in Canada are responsible for developing and executing brand strategies to enhance brand awareness, drive sales, and build customer loyalty. This role involves market research, brand positioning, product development, and marketing/communications.

Typical brand manager duties:

Develop and implement a comprehensive brand strategy aligned with business objectives.

Define brand identity, positioning, and messaging.

Create brand guidelines and ensure consistency across all touchpoints.

Conduct market research to understand target audience, competitors, and industry trends.

Collaborate with product development teams to create products that align with the brand strategy.

Oversee the development of marketing materials and campaigns.

Manage the brand's presence across all channels (digital, print, broadcast).

Track brand performance metrics and analyze results.

Looking for a brand manager or a brand manager job?

Submit your resume or request talent now and our expert recruiters will be with you shortly.

Robert Half can assist you with your brand manager staffing needs.

Salary for Brand Manager in Toronto, ON

71446 - 98042

25th percentile

71446

The candidate is new to the role and building the needed skills, experience and autonomy.

50th percentile

86308

The candidate has the experience to perform core responsibilities without direct supervision and is comfortable with the role’s processes and subject matter.

75th percentile

98042

The candidate delivers value beyond the stated job duties, has advanced qualifications and experience, and is ready for the next career level.

Projected salaries for related positions

Position title

25th percentile

50th percentile

75th percentile

Marketing Analytics Manager

92306

106125

120727

Marketing Analytics Specialist

65709

82658

94652

Demand Generation Manager

85787

96478

108733

E-Commerce Manager

77443

95174

106908

Project Manager – Marketing and Creative

77443

98824

111862

Product Manager

81615

98824

120206

Event Manager

58408

71967

82919

Event Coordinator

50325

58408

66752

Media Director

93349

100910

110819

Media Buyer

59712

72489

88394

Media Planner

54497

63102

73271

Newest Brand Manager jobs

Search Jobs

Digital Delivery Project Manager

Office Manager

Finance Manager

Manager, Data Delivery

Hiring? Start here.

Access thousands of skilled contract and permanent candidates at every level from support roles to C-suite, and pinpoint the talent you need using our industry-leading matching technology.

Find your next hire